Toast to Tourism: Celebrating Success and Contributions in Springfield’s Travel Industry


Springfield’s annual Toast to Tourism event took place on April 27 at the White River Conference Center, bringing together city leaders, hospitality professionals, and industry members to celebrate the local tourism sector’s achievements. Hosted by the Convention & Visitors Bureau, this event acknowledges individuals and businesses that contribute to the thriving travel economy.

The event featured interactive exhibits, entertainment, award presentations, and a glimpse into advertising campaigns promoting Springfield as a desirable travel destination. Mike Crocker, Executive Director at Dickerson Park Zoo, received the Tracy Kimberlin Pinnacle Award for his longstanding contributions. State Rep. Stephanie Hein was honored with the Diplomat Award for her substantial support to the Springfield area travel industry. The Ambassador Award was bestowed upon the Bass Pro Tournament of Champions, and the Spotlight Award recognized Michael Spyres, a world-famous opera tenor and native of the Ozarks, for his remarkable contributions to advancing travel and tourism in Springfield.

Toast to Tourism serves as a platform to recognize the accomplishments of the local tourism industry and its vital role in Springfield’s economy.


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