Reflecting post-holiday seasonality, U.S. hotel performance fell from the previous week, according to STR‘s latest data through 8 January.
2-8 January 2022 (percentage change from comparable week in 2019*):
Occupancy: 45.4% (-14.9%)
Average daily rate (ADR): US$119.92 (-4.8%)
Revenue per available room (RevPAR): US$54.47 (-19.0%)
Occupancy fell week over week because of a slowdown in leisure demand and a continued absence of business travel due to a Saturday holiday. While ADR also dropped from an all-time high the previous week, the metric came in at roughly 95% of the 2019 comparable.
While none of the Top 25 Markets recorded an occupancy increase over 2019, Dallas came closest to its pre-pandemic comparable (-6.6% to 55.1%).
San Francisco/San Mateo experienced the largest occupancy decrease from 2019 (-52.9% to 36.8%). The steep decline was due to the market hosting the College Football Playoff National Championship during the corresponding week in 2019.
Miami registered the largest ADR increase (+26.1% to US$269.73).
The steepest RevPAR deficits were in San Francisco/San Mateo (-87.0% to US$52.23) and Atlanta (-45.0% to US$47.80).
*Due to the steep, pandemic-driven performance declines of 2020, STR is measuring recovery against comparable time periods from 2019.