Cincinnati Region’s Tourism Industry Supports Record Number of Jobs in 2017

September 8, 2018

The study, conducted by Tourism Economics and Longwoods International, measures the size, strength and reach of the travel and tourism industry across the 15-county Cincinnati region.

Study highlights include 2017 increases in visitors, visitor spending, job creation and tax revenues. Visitor spending was up more than four percent year-over-year, beating the national average of three percent growth.

“Tourism and visitor spending are strong, and there’s a direct impact on the region’s overall economic vitality,” said Julie Calvert, president and CEO of the Cincinnati USA Convention & Visitors Bureau. “The results of this year’s study are the best we’ve ever tracked, and by attracting more visitors, we drive new  business opportunities, stronger talent attraction and a better quality of life for our residents. That’s the power of tourism, and it reflects our community’s commitment to creating incredible visitor experiences and a welcoming environment.”


Key findings from the study include:
  • The Cincinnati region hosted 26.6 million visitors in 2017, up 2 percent from 2016.
  • Visitors spent $5.3 billion, an increase of more than 4 percent year-over-year.
  • The travel and tourism industry supported more than 80,000 jobs, a 3.5 percent increase over 2016.
  • Employees in the travel and tourism industry earned more than $2.7 billion in income, up 5.1 percent over 2016.
  • Tourism generates $1.2 billion in tax revenue, including state and local taxes, offsetting the average household’s taxes by $653 yearly.
  • Since 2009, the Cincinnati region’s growth in visitor volume and spending, hotel room demand, and hospitality employment has outpaced the growth of the United States in these measures.   Read More

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