11 May 2012
HENDERSONVILLE, Tennessee—The U.S. hotel industry experienced increases in all three
key performance metrics during the week of 29 April-5 May 2012, according to data from STR.
In year-over-year comparisons for the week, occupancy was up 5.1 percent to 63.2 percent,
average daily rate increased 5.2 percent to US$107.18 and revenue per available room jumped
10.5 percent to US$67.70.
Among the Top 25 Markets, Oahu Island, Hawaii, reported the largest occupancy increase,
rising 16.0 percent to 83.9 percent, followed by San Diego, California (+11.8 percent to 70.0
percent), and Dallas, Texas (+11.0 percent to 62.7 percent). Philadelphia, Pennsylvania-
New Jersey, posted the largest occupancy decrease, falling 2.4 percent in occupancy to 68.6
Two markets experienced double-digit ADR increases: Oahu Island (+13.2 percent to
US$186.75) and New Orleans, Louisiana (+12.5 percent to US$164.46). Washington, D.C., fell
2.1 percent in ADR to US$159.35, reporting the largest decrease in that metric.
Oahu Island jumped 31.4 percent in RevPAR to US$156.73, achieving the largest increase in
that metric, followed by Dallas (+21.8 percent to US$57.94) and San Diego (+18.2 percent to
STR (www.str.com) provides clients—including hotel operators, developers, financiers, analysts
and suppliers to the hotel industry—access to hotel research with regular and custom reports
covering the United States, Canada, Mexico and Caribbean. STR provides a single source of
global hotel data covering daily and monthly performance data, forecasts, annual profitability,
global pipelines and census information. STR founded the STR family of companies and is
proudly associated with STR Global, RRC Associates, STR Analytics, and HotelNewsNow.com.
STR also founded the Hotel Data Conference (www.Hoteldataconference.com).
VP, Digital Media & Communications
+1 (615) 824-8664 ext. 3318
Rachael Spann Urie
Director, Public Relations
+1 (615) 824-8664 ext. 3305